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Professional,
Practical and
Profitable Décor
with Betallatex Balloons! |
| Low cost
elements + high perceived value = PROFIT |
| What
a great combination—profit AND beautiful balloon
designs! Here are a few tips to help you to create something
from almost nothing. Now, let’s get ready to wave
that magic wand and see how to transform simple and inexpensive
components and Sempertex balloons into “Cinderella”
designs... |
There’s
nothing like a lighter-than-air balloon to pique
the interest… |
| You
can stack ‘em, overlap em’, or get creative
in their placement to make a typical balloon design more
enticing and interesting. You can use imaginative color
placement and step up the size of balloons to increase
the visual appeal of the most ordinary of designs, adding
very little to the cost, but definitely adding value to
your work. |
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Add a dash
of visual interest and increase the perceived value of
your work with products and accessories that set you apart.
Link-O-Loons create a completely new look that translates
into beautiful and unique designs and increase your profits
with labor saving techniques for creating a room full
of enchanting décor that leaves your competitors
in the dust!
Look for Jan’s pretty design step-by-step instructions
in the bDecor section at Betallic.com.
My first recommendation is to make the Principles and
Elements of Design your best friend for work that looks
like its worth more—and it is!
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There’s
nothing like a lighter-than-air balloon to pique
the interest… |
Standards
in the industry for arrangement tie downs might typically
include:
Centerpiece - florals, beautiful coordinating
containers and gifts, prop bases, styro forms, and much
more. With a little creativity and some simple techniques,
you’ll see how to enhance these items with eye catching
materials that increase visual interest, add profit and
which set you creatively apart from your competition.
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| Deliveries
- Coordinating plush, harmonious accessories,
candy or other treats, florals, baskets. |
| Balloons
themselves are the most cost effective, yet enticing part
of a design. |
Using
balloons as a big part of the base insures profitability.
Foil balloons look fabulous as props and Betallic makes
them look even more impressive with their array of matching
balloons in a variety of sizes, coordinating containers
and accessories. Simply insert a little sand to weight
the foil balloon, heat seal, tape down the tail, add a
dash of matching ribbon and viola!...you have a wedding,
birthday, Christmas or other occasion tie down that is
absolutely adorable.
Finally, adding coordinating ribbon , accessories and
260s in harmonious colors can help reflect the personality
of the event.
Air-filled latex clusters in stacks with graduated sizing
placement, or used to dress up inexpensive or slow moving
merchandise is a great way to make less look like more
and weight balloons bouquets attractively and inexpensively.
Dressing up helium balloons with special treatments
including ribbon in Dior Bows (a fancy name for a single
loop or “half bow”) and 260’s curled
and incorporated within the design or placed at the
necks of sixteen inch balloons are knockout attention
getters that invest little of your time or money. Five
inch cluster collars and/or a quick transformation of
curled ribbon with a whisk of a shredder is easy and
fast.
Adding Special effects with HI-FLOAT are sure winners
for enticing your customers to use you again and again
as well as to add a fat profit to your bottom line. HI-FLOAT
techniques for inside and outside balloons add beauty,
interest and texture and are simply the “icing on
the cake”…
Covering forms or inexpensive bases with Betallatex balloons
is easy with a puff of air and a flick of the wrist. Simply
press a foam core round into a partially inflated latex
balloon and let out the air so it surrounds the form,
covering it with harmonious color and patterns when you
use prints.
260s as tethers for floating balloons will add dimension
and visual value to an arrangement, and allows you to
use fewer helium balloons, yet fill more space.
A “popper” is a delightful way to add pizzazz
to any design. Conwin’s Insider Tool and Exploder,
is an inexpensive bit of theatre when popped on cue for
special event. Or, to add a bit of fun to deliveries,
fill a Betallatex latex with paper confetti and when presenting
the bouquet to the recipient, pop the balloon for an extra
burst of fun that costs little but adds real value to
your work. Both add great profit potential to any event!
Adding a touch of “magic” is a great way to
make not much look like it’s really something! My
favorite tie down that makes everyone look at least twice
and pads the profit nicely is the Rose Under Glass base.
(Recipe follows).
One of the most impressive ways to set your work apart
is with HI-FLOAT products. Using techniques to enhance
balloons float life is great for your do-ahead schedule,
to build customer loyalty with added value, and to add
beauty and interest to your work.
In fact, treated, helium-filled Link-O-Loons are real
customer-catchers and best of all, are easy to coordinate
with Betallatex latex, coordinating Betallic foils and
containers, ribbon, plush and more. What a great way
to make a simple design look fabulous! You’ll
leave your competitors in the dust!
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| Finally…
keep in mind inexpensive doesn’t just include the
elements in the arrangements, but also your time. |
| To
build in the biggest of profits for a design, remember
the labor to assemble low cost elements must also be done
quickly. Time is money! |
| Perception
is everything. |
| No
matter how little you spent putting a design together,
don’t be afraid to charge much more than the standard
markup you’ve determined is your minimum from a
job cost form. Just remember to charge for the “wow.” |
| Here’s
one of my favorite designs…enjoy! |
| Rose
Under Glass Tie Down Recipe! |
| Simply over-inflate a 5 inch
Diamond Clear Latex, let the air out to soften and stretch
the balloon. Then walk your fingers down into the bulb
of the balloon and wjil stretching the balloon open, place
four or five aquarium marbles into the balloon and then
stuff a silk rose into the balloon. Air fill, add a beautiful,
airy, organza Master Bow Ribbon at the top and tie on
helium balloons for a design they’ll perceive as
pure magic. |
| For more
designs using Betallatex latex and Link-O-Loons, be sure
to check Betallic’s educational section online frequently.
Jan and many other industry artists work appear online
with easy to follow step-by-step instructions. New designs
will appear frequently to inspire your creativity…make
www.betallic.com
one of your “favorites”! |
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