HEY
YOU…YEAH YOU…IF YOU ARE IN THE BALLOON &
PARTY INDUSTRY I’M TALKIN’ TO YOU!
YOU UP FOR A CHALLENGE?
WANNA TAKE A DARE?
HOW BOUT A DOUBLE DARE?
ALL RIGHT!
NOW IS YOUR CHANCE TO SHOW US WHAT YOU GOT!
The IBA has declared the month of September International
Balloon Month.
For ever more….generations and generations of
people around the globe will know September as International
Balloon Month.
If you’re gonna do this it’s gonna take
spunk and ingenuity.
HERE IS THE CHALLENGE: Find unique ways to promote September
as International Balloon Month. Then report back, tell
us what you did and what kind of results you had.
• Manufacturers: How about some
discounts? The balloon and accessory manufacturers have
agreed to run special pricing on select balloon styles
and accessories and those special prices will carry
all the way through to the distributor and retail level.
• Twisters, Clowns and Entertainers:
International Balloon Month is a great reason to call
on customers and to book gigs. Create a spectacle! We
are counting on you to shake things up!
• Decorators: Why not deliver
bouquets to local TV news stations, radio stations and
newspapers? Put out a press release…..get some
attention for your company!
• Distributors: Get your customers
involved by offering sales and promotions during September.
How creative can you be?
• Retailers: Put up signs, wear
buttons, involve store associates, create a special
event, get your customers excited and sell more balloons!
No matter what area of the industry you are in you can
take the challenge and promote September as International
Balloon Month. Balloons are perfect for any occasion
and if there is no occasion they are perfect for making
someone smile.
The IBA will have electronic artwork for you to use
for signage and you can personalize it. We’ll
also be making buttons with the slogan “Put a
Smile on Someone’s Face~ Celebrate International
Balloon Month”. You can download graphics at www.ibaonline.net
We can each learn from each other’s successes,
laugh at each other’s fumbles , start the buzz,
begin the momentum, and build and improve on this campaign
every year.
The dairy council might “Got Milk” but they
sure don’t have a month devoted to celebrating
it. The Balloon & Party Industry will have an entire
month and the whole world to celebrate along with us.
DO YOU ACCEPT THE CHALLENGE? We can’t wait to
see what you come up with! We know you’ll have
some great stories to share. Go forth, have fun and
help make September- International Balloon month!
About International Balloon Association
The International Balloon Association (IBA) is a network
of manufacturers, distributors, decorators, retailers,
and entertainers who believe in keeping the Balloon
Industry safe, financially sound and steadfast for the
enjoyment of current and future generations. The IBA
offers leadership and guidance on behalf of the industry.
IBA Members now have additional access to resources
and information on the IBA Web site such as:
Board Meeting Minutes
Committee Meeting Notes
Industry News/Articles of Interest
Social Media Marketing Resources
Helium News Updates
Helium Usage and Standards
Instructor Resources
Instructor Resume Submit Form
Ed Committee Application
For more information about membership
in the IBA please visit www.ibaonline.net
or call Marty Fish, Executive Director at 866-413-7358.
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